Category: Business Identity

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GWJ / TrefuGems

The POC of Goeswithjeans.com | GWJ | left Trefuly LTD with a small bonus. The UK corporation created TrefuGems in 2024 to provide independent diamond reports for the natural diamonds purchased through the POC.

The natural diamond reports are created by evaluating the diamonds according to industry standards set by global diamond companies. TrefuGems adds their own rating system to the Gems for the goeswithjeans.com project.

It is projected to take three to five years to develop the new grading system focused on the female diamond collector and our evaluators will be certified through all the traditional certification channels including GIA, Gem-A & SSEF.

The trajectory for this small bonus project is based on other similar distribution systems in Europe which require evaluating an asset and will only evaluate assets acquired through GoesWithJeans.com.

The rating system by TrefuGems will be used in addition to the GIA standard set for diamond grading and will be published for use by other diamond evaluators.

Our goal is to set provenance for European diamonds and to keep detailed records of each diamond that enters TrefuGems.

This level of documentation provides additional security for the female investor.

Firmsme will continue to work on the second part of Goeswithjeans.com |GWJ | which involves intellectual property (IP) rights and IP rights development – The second investment asset to be sold by the goeswithjeans.com project.

Development of an independent standard for female gem investors.
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Blogs for Sharing Data / Facts / News about Diamonds and Diamond Reports

BB Clark, started a few blogs this week. The first blog is her main website bbclark.de The second blog is Diamond Report and the third is diamond reports.

Trefuly LTD supports the blogs and is using Storey Tarris’s photographs for some of the images. BB Clark has permission to sell diamonds purchased for the GWJ POC.

Image of Brilliant Diamonds taken by Storey Tarris UK for Dr. Emmy Horstkamp July 2024

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New Project for Trefuly LTD – TrefuGems

Trefuly LTD has a new project for the platform GWJ | GoesWithJeans called Trefugems. The project focuses on identification reports for natural diamonds establishing provenance for a diamond purchased in the United Kingdom.

Dr. Horstkamp approved the purchase of gemstones that are documented by cutters and wholesalers and examination as diamonds.

The provenance for the stones begins with a TrefuGem identification affadavit stating the stones have been identified as natural diamonds and have been purchased in the United Kingdom.

NOTICE:

  • The POC for Trefugems focuses on the provenance of natural diamonds.
  • The provenance of a lab diamond is established by the company growing the diamond.
  • A natural diamond purchased through wholesalers will be marked.
  • An artificial diamond will not be examined by Trefugems.
  • Natural diamonds may be contaminated by industrial pollution, defense initiatives, and unknown substances from earth or space (space diamonds).
  • Storey Tarris UK photographed the diamonds for the website. She is a German national and German IP law protects the photographs.
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Day 21 | Adding Financial Definitions to FirmSME & Noticing a Google Quirk

We noticed a Google quirk today.

I decided to use two different methods for creating an online presence for the websites Firmsme and Queentweeter.

Both websites are registered with Google and have a Google Identity that has been verified. For FirmSME, I worked on writing on the blog to increase the content for Google to search and on QueenTweeter, I used the Twitter feed to build up a presence on Google through hashtags and tweets.

I found that if I posted regularly on the blog, Google did not ask me if I was looking for another website but that when I did not post, Google asked me if I was looking for something else.

This means that blog content must be kept current each week for the search to find my website relevant. I’m not sure how often a website needs to post and add content but I’m going to post on a regular basis and link the websites when appropriate.

The original idea was to add updates about FirmSME’s development but now that we noticed this Google issue, we are going to post something new each week that pertains to Firmsme.com and the web projects associated with FirmSME.

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Google now knows we are a real site | News| Update|

Today google no longer offered alternative suggestions of what I might be looking for when I typed the word Firmsme. My company Trefuly LTD which owns Firmsme showed up on page 2 of the Google search. So five days into the project, we have two Google hits for Firmsme.

We have one 1 organic hit on the first page of Google and one 5 organic hit on the second page.

I added information about cryptocurrency to Firmsme.com and created another web site called peapodpens.com which is a cryptocurrency token asset site. Tokens are a way for businesses to fund their business and give their investors a real sense of ownership.

I figured out that I needed to schedule 8 posts a day for twitter. I picked the categories for the posts and will start sharing content on those 8 categories tomorrow.

For Firmsme, I’m creating a token series that uses peapodpen as an asset for the token. The NFT tokens will be on certain pages of the website and will increase in value as the value of the website increases. As of today, the value of the PeaPodPen.com domain without website is about £2000. With the website, social media channels and google ranking, the site will be significantly more. By selling NFTs, Firmsme will be able to invest in office space and staff.

Word Cloud created today as I researched Cryptocurrency for FirmSme and PeaPodPen
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November 2, 2021 – Word Clouds & Google Ranking | Day 5

This is a word cloud created by Firmsme for sharing on social media. A word cloud image shares keywords in a visual format. This Keyword word cloud image is from my work notes while I was reading the newspaper.

Word Cloud created from news on November 1, 2021 for Firmsme by AlterEgoWords

We started creating Word Clouds with our sister project AlterEgoWords. We will continue making word clouds to share on social media channels.

I Checked our ranking on Google Search words this morning. For the Search FirmSME we come up first. Our goal is for Firmsme to control the first page of the Google search and to have as many organic links as possible.

Organic is good. It means we worked our way through spider searches. (Elbow grease SEO)
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Launch Day 2 | Firmsme Designs a Card | Works on Subscribe Page

Design Business Card – Estimated cost for 250 is £50

Today Firmsme designed a business card on Vistaprint but did not order them. As a small company, creating a presence on the internet, business cards are important and on my to budget list.

The final price 2021 for 250 business cards £42 not including postage

From my experience, clients and customers will keep your card so it does not hurt to make them and give them to people you meet in person.

Created using Vistaprint template as a start

Since I know business cards are important, I took a screenshot of the card I designed and I will order it in the next few months. Until I have them printed, I will keep a digital version on my website and send the digital version to local businesses. The Firmsme business card has all the correct contact information for Firmsme and states what Firmsme does.

To make the card, I used a template on Vistaprint. If you have a business with a service or a specific product and a tight budget, a business card with your product name or your company name will look great on their templates and will not take you long to create. I spent less than thirty minutes designing mine and decided if I wanted to buy it today.

I will buy them later.

Working on Firmsme website essentials takes priority on October 31, 2021

For November & December, Firmsme is spending money on web essentials:

  • Website content to share (word and images for website pages & blogs )
  • Internet visibility to attract clients (website, Google search )
  • Communication channels to connect with clients/customers (email, newsletter, chat)
  • Development of social media channels (Twitter, Instagram, Facebook, Pinterest)
Firmsme essential communication tool – Newsletter/Blog/News Updates

If you would like assistance with webs essentials, please connect with us.

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